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Archive for the 'Newsletters' Category

How to track visitor clicks using heatmaps - Sep 08 Newsletter

Friday, September 19th, 2008

Here’s the September 08 newsletter. I discuss a very important topic of tracking what your visitors do while they are at your website. I’ve decided to use video (see below) to explain this topic in more detail, rather than trying to explain it in the newsletter

I don’t explain the exact how-to with implementing the tool, but doing so is very easy.

Step 1. Read the newsletter

September ‘08 Newsletter
http://netrospect.com.au/news/Netrospect-200809.pdf

Step 2. Watch the video


[UPDATE] - I’ve just learned that CrazyEgg is not FREE as it was last week (great timing that they should drop their free limited accounts). Never fear, I’m investigating alternatives. The principle that I cover is the main thing here.

Leave me a comment and tell me that you are going run a tracking heatmap of your website visitors.

Aaron

Stop people from stealing your bandwidth via Google Images - Jul 08 Newsletter

Wednesday, July 23rd, 2008

It’s been awhile since my last newsletter and in this one I discuss how to stop having your bandwidth stolen by people finding and abusing your website images through Google Images.

 July ‘08 Newsletter
http://netrospect.com.au/news/Netrospect-200807.pdf

Leave me a comment below about your thoughts on this topic. Have you been a victim of this bandwidth theft.? Like another part of the newsletter, let me know.

Talk soon, Aaron

Don’t Butcher Your Fonts - March ‘08 Newsletter

Tuesday, March 25th, 2008

How often do you come across a website that looks like a circus when it comes to the fonts that are used.?

In this newsletter I discuss this.

March ‘08 Newsletter
http://netrospect.com.au/news/Netrospect-200803.pdf

Talk soon

Aaron

Why Aren’t You Using Online Video? - February ‘08 Newsletter

Tuesday, February 19th, 2008

In this months newsletter, I talk about using online video to boost response.

Ask yourself the question - why aren’t you using online video?

February ‘08 Newsletter
http://netrospect.com.au/news/Netrospect-200802.pdf

Aaron

Let’s Not Go Phishing and a $25,000 gift? - January ‘08 Newsletter

Friday, January 18th, 2008

Happy new year, and to help you off to a good start I’ve included a special
new years gift for you in your printed and mailed out newsletter which you
should have received yesterday or today depending on where in Australia you
live.

What’s this about $25,000, well the gift is an Instant Scratch It ticket -
so make sure you open your mail and get lucky. Let me know if you win.

This month I talk about online phishing (identity theft) and how to avoid
it.

January ‘08 Newsletter
http://netrospect.com.au/news/Netrospect-200801.pdf

Thanks
Aaron

Is your homepage wordy enough? - December ‘07 Newsletter

Friday, December 21st, 2007

Well it’s Christmas time and what a very full year it’s been. I do thoroughly enjoy being able to look after your businesses web hosting and emails for you. It’s a priveldge and I value your trust to be able to do so.

I look forward to growing our business relationship even further in 2008.

Members of Netrospect will have received their monthly printed newsletter in the mail at the start of the month.

For those that ignore their mail or are not members then here is the online version

December ‘07 Newsletter
http://netrospect.com.au/news/Netrospect-200712.pdf

Since I’m into doing things differently than anybody else (not just in this industry) I will be sending each of my valued members a new years gift in the mail so look out for it with January’s newsletter. UPDATE your address details if they have changed you won’t want to miss this.

We all get Christmas cards (yawn), but how about a new years gift instead to start the year off right. Now that’s what I’m talking about!

Thanks
Aaron

What Keywords Are You Targeting For Your Website - November ‘07 Newsletter

Wednesday, November 14th, 2007

I can’t believe it’s November already.

This newsletter will give you access to a free keyword utility that will help you find and pick those very important few keywords that you should center your website around.

Getting a good ranking in the search engines is a nice bonus, and most of the time all you have to do is to target the right keywords.

November ‘07 Newsletter
http://netrospect.com.au/news/WSC-200711.pdf

Aaron

What Shows Up in the Search Engines For Your Site? - Oct ‘07 Newsletter

Friday, October 12th, 2007

I’ve had to forgo an article for this month, however put in a very important SEO tip regarding what shows up in the search engines when your website shows in the search results.

I see many sites that have not set this area up correctly. What’s the point in getting your website in the search engines, if when your link is presented along with all your competitors, you haven’t displayed the best text and put your best foot forward.

Your goal at this point is to get the attention of the searcher and make them click your link over someone elses. Check out this months newsletter to find out how to get what you want to say into the description that shows in the search engines and not what the search engines just happen to find in the first few words on your webpage.

October ‘07 Newsletter
http://netrospect.com.au/news/WSC-200710.pdf
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Aaron

How To Be More Productive With Your Time Reading Emails - Sep ‘07 Newsletter

Tuesday, September 11th, 2007

I’ve written an article this month about how to be more productive with your time reading emails.

Plus my next SEO Tip is there. I’m also giving away a free month of hosting for current members only that take my survey. Link is in the newsletter.

http://netrospect.com.au/news/WSC-200709.pdf (Sep ‘07 Newsletter)

PS Good feedback from Dianne Simpson (faktree.com) whom specialises in Guest Amenities (you know those little bottles of shampoo that you get from hotels) [ see if you can spot one of my next tips in this sentence :) ]

Dianne took action on my SEO tip from last month about putting your keywords in the first and last sentence of your page copy, she is now #2 ranked in Google. What does that translate into, well more traffic for starters, and with more traffic the next step to turn your attention to is conversion.

Now that is a fantastic result and should urge you all on to take action to build your sites ranking. A little bit each month and it will work.

Aaron

Is Your Domain About To Be Snatched Away - August ‘07 Newsletter

Monday, August 6th, 2007

This month I just have to alert you to a growing trend that I have been witness to. If you don’t look after your domains, you may just end up having them stolen away from you.

Read the August newsletter to find out more, plus I’ve got an SEO tip of the month now. Just enough info to get you moving and implement before the next month.

Once again paid up members of my hosting get this newsletter directly sent to their door every month. If you would like a copy sent to you then signup for some hosting and I’ll add you to the mailing list. ;)

Click here to get the August PDF newsletter.

http://netrospect.com.au/news/WSC-200708.pdf

Aaron