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Aaron's Web Smart Business Blog

Archive for the 'Marketing' Category

What Is Your Biggest Fear?

Wednesday, February 22nd, 2006

I have been getting a fantastic newsletter from Scott Bywater from copywritingthatsells.com.au

He mentioned finding out from your existing customers their biggest fear they had before they become a customer of yours.

Simple question, but it the answers give you a direct key to knowing what you have to do to alay those fears that are present in your yet-to-be customers.

Invaluable knowledge wouldn’t you say. I asked my client list this very question.

“What was your biggest fear when deciding to sign up for our hosting service?.”

I was blown away by the response of 22% of my clients taking the time to answer my question. Not only answer my question, but give me other fantastic information as well.

It was such a good response that I’ve added some of the responses to my testimonials page and tagged a link to it from my homepage.

Go and check out what they had to say on the testimonials page.

I strongly suggest that you ask your clients what their biggest fear was, and you might be pleasantly surprised. I was.

Aaron

Suffer From Affiliate Link Theft - Well Hide Your Affiliate Links Then!

Thursday, February 16th, 2006

Doing joint ventures with other internet businesses is a fact of life these days. Bottom line is you can grow your business in leaps and bounds with just one good joint venture.

Affiliates are a form of joint venture, and is a topic that some internet users have an aversion to. Affiliates have their sales tracked by embedding a fairly obvious user ID string onto a link. It’s easy to spot an affiliate link and some people will go out of their way to either strip out the affiliate information relieving you of any commissions you may have been entitled to or in fact hijack the link with their own ID.

It’s just another form of stealing when you get right down to it. I refuse to expose myself to it, so I wrote a script some time ago to stop theifs dead their tracks. I’ve now decided to open it up for everyone else, mainly to get some promotion for my Australian Web Hosting and Development company, and maybe sell some of Jim’s software as well.

Jim Edwards had a program written called Affiliate Link Cloaker that has all the bells and whistles on it, and automates the whole process for you.

But if you want to see what all the hype is about you can test it for yourself, you can use my very own online link cloaker. Nowhere near as good as Jim’s product, but it get’s the job done and it’s awesome for hiding affiliate links

Beware it is manual process and probably not for newbies and also doesn’t have any error checking other than for pain in the ass spammers. Shite In = Shite Out

Enjoy

Aaron

Look Out - I’m Off To World Internet Summit in Sydney March 9-12

Thursday, February 16th, 2006

I’ve been an avid student of Brett McFall and his marketing ways for just over 2 years now, and last year when the World Internet Summit was held on the Gold Coast, I was very I’ll and wasn’t able to attend. It was disappointing for me.
This year as soon as tickets went on sale I jumped at the chance, grabbing one of Brett’s Birthday special price tickets. Only this year, it’s being held in Sydney.

So I’m off on a plane to Sydney for 4 days next month to immerse myself into internet marketing, joint ventures and all things internet. I can’t wait. For me personally since I am not a newbie to the internet (far from it in fact, since 1993), I’ll be using the time to meet like minded people and perhaps gather some Joint Ventures and great contacts.

Here’s the catch cry from Ted Ciuba (one of the 3 amigos) that run the event.

“Give Me A Willing Person…
Loan Me A Laptop Computer
With An Internet Connection …
And Within 72 Hours That Person
Will Have A Product, A Website …
And Money In The Bank - PLUS
A System To Make That Money
Over And Over Again FOR LIFE!”

Now they hold a contest where they pluck someone from the audience and use them as an example of the process to make a product and sell it online. From scratch.

Of course the huge figures that you see on the website are based on selling the product to the speakers (internet marketers) existing lists. Since the guinea pig in the audience didn’t have any contacts yet, this just shows the power of joint ventures. But the principles of the task are the secret sauce that you must know.

If you are thinking about generating an income online then why reinvent the wheel. You’re wasting your time. I’ve wasted about the last 2 years slowly learning about internet marketing when I could have been moving at full steam straight away if I had of been to a seminar like this back then.

Visit the World Internet Summit site here to see what it’s all about.

If you decide it’s what you’ve been waiting for then please contact me as I’d love to know someone ahead of time that’s going to meet up with them at the event.

Aaron